Task
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Evidence
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1.
Research the three types of printing- hand crafted, mechanical and
digital. Explain the different techniques within these types and the
technologies used, providing examples of each.
Research why this industry so important and what are the challenges
facing it in the 21st century. Consider why it is so important-
printed literature wherever you look, education, health, politics without
print? How has it changed in the 21st century? Advent of internet,
blackberries, desk top publishing; is the role of mechanical printing still
valid? Will we always need mechanical printing? Think about books,
newspapers, magazines etc?
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A research document with
illustrated evidence explaining each of the three main types of printing and
the various techniques within each type. PowerPoint or Word document
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1000 word essay
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3.
PowerPoint:
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What job opportunities are open to
people in the Print industry? What types of contracts are offered? You will
need to look at adverts for the print industry- are the contracts permanent,
casual etc?
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What professional bodies are
affiliated with the industry? Unions like NUJ etc?
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What are the legal and ethical issues
that affect this industry? Explore the Press Complaints Commission site; use
your notes from our visit
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What do you think are the
responsibilities and obligations that a journalist holds? NUJ has some
information on this including the code of conduct
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PowerPoint
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4.
Produce some mock ups of articles that you have written for different
audiences for example for children, teenagers, adults with different tastes.
- how is language, layout, colour etc affected by the audience you are
targeting?
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This can be completed as a collaged report or as a PowerPoint
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6. Produce a series of letters to and from a magazine producer
discussing your ideas for a new magazine and agreeing on the final product
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6.
Produce a 2000 treatment for
your magazine explaining in detail your proposals for the factual copy, the
design layout, illustrations, competitions, and marketing strategies to
ensure the magazine is commercially viable. Please include mock ups of pages
as examples for each category (design layout/ copy/ illustrations/ marketing/
competitions). You will also need to provide evidence of marketing & advertising
meetings as with the letters in your previous task
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2000 word treatment (see below for the questions)
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The
Treatment (2000 words)
Below is a checklist for your
treatment (you should not be ‘reinventing the wheel’ but gathering all your
preproduction work together:
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Introduction to
your project. Explain about the magazine project and who is involved and what
how you intend to run the project- who is involved? Who is supporting the
project? Budget? Sponsors including advertising revenue?
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How do your ideas
for a magazine fit in to the values and beliefs for the project of your
client What is the schedule for production?
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How did your
research inform your decisions on design and layout; colours and typeface;
illustrations; printing methods? How much is being digitally produced and how
much mechanically produced?
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What issues do
you foresee when producing your magazine and what contingencies have you put
in place?
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Explain more
about the team involved and what qualifications do they hold?
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What is your
message; what are you trying to convey?
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How did you
choose your experts or feature writers and how will these influence the
audience?
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Explain in
depth the production process?
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What is your
outline budget and how will you ensure that your project is sustainable over
time?
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Summarise your
project and assure your client that they can trust your company and you can
bring the project in on time and to budget.
Remember: You will need to explain in detail your proposals for the
factual copy, the design layout, illustrations, competitions, and marketing
strategies to ensure the magazine is commercially viable. Please include mock
ups of pages as examples for each category (design layout/ copy/
illustrations/ marketing/ competitions). You will also need to provide
evidence of marketing & advertising meetings and any contact with
companies.
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7.
Produce a 1000 word
production plan for your college magazine explaining what technology will be
needed to produce the magazine and what qualities you think your magazine
needs to imbibe to ensure that it is an effective factual communication;
please include in this plan time schedules/ deadlines and roles and
responsibilities within the group.
This task will need an
introductory paragraph that discusses how you will ensure your magazine
becomes an effective communication- you will need to discuss layout and
design, colours and type and also editing and proofreading etc. You will then
need to draw up a production plan that covers the research gathering to
magazines returning from the printers.
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1000 word production plan which can be pictorial
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8.
Produce a magazine according to the design
brief agreed at your meetings with your clients.
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Magazine 8, 12 or 16 pages
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9.
Produce a 2000 word
evaluation of your magazine. Use the evaluation
model to produce this.
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1.
What was your
brief?
2.
Who was your
target audience and what research did you carry out to establish what kind of
magazine they would read?
3.
How did you adjust
your ideas to meet the brief and the target audience?
4.
What were the
successes of your production?- explain in detail key elements of the magazine
and how you achieved them.
5.
What would you
change in terms of the production in terms of targeting your audience more
closely or do you think that you have already achieved this?
6.
How did you
fully utilise the technology and were there any issues between the digital
element and the mechanical printing?
7.
When were you
most successful; working on your own or working in collaboration?
8.
What
constraints did working with a larger group place on you?
9.
What feedback
have you received from the first edition?
10. What is the ideal team to assemble for a magazine
production and what advice would you give others starting their own magazine?
Please ensure you explain your answers fully.
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10.
Based on the work you have
completed in Year 1 produce a personal career development portfolio with
examples of your best pieces of work and a CV which you can take to
interviews.
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Completed portfolio and CV based on
year 1
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Tuesday, 23 October 2012
Task sheet (task 5 already posted)
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