Tuesday, 23 October 2012

Task sheet (task 5 already posted)


Task
Evidence
 
1.
Research the three types of printing- hand crafted, mechanical and digital. Explain the different techniques within these types and the technologies used, providing examples of each.
 
Research why this industry so important and what are the challenges facing it in the 21st century. Consider why it is so important- printed literature wherever you look, education, health, politics without print? How has it changed in the 21st century? Advent of internet, blackberries, desk top publishing; is the role of mechanical printing still valid? Will we always need mechanical printing? Think about books, newspapers, magazines etc?
A research document with illustrated evidence explaining each of the three main types of printing and the various techniques within each type. PowerPoint or Word document
 
1000 word essay
 
3.
PowerPoint:
·         What job opportunities are open to people in the Print industry? What types of contracts are offered? You will need to look at adverts for the print industry- are the contracts permanent, casual etc?
·         What professional bodies are affiliated with the industry? Unions like NUJ etc?
·         What are the legal and ethical issues that affect this industry? Explore the Press Complaints Commission site; use your notes from our visit
·         What do you think are the responsibilities and obligations that a journalist holds? NUJ has some information on this including the code of conduct
 
PowerPoint
 
4.
Produce some mock ups of articles that you have written for different audiences for example for children, teenagers, adults with different tastes.
- how is language, layout, colour etc affected by the audience you are targeting?
 
This can be completed as a collaged report or as a PowerPoint
 
6. Produce a series of letters to and from a magazine producer discussing your ideas for a new magazine and agreeing on the final product
 
 
6.
Produce a 2000 treatment for your magazine explaining in detail your proposals for the factual copy, the design layout, illustrations, competitions, and marketing strategies to ensure the magazine is commercially viable. Please include mock ups of pages as examples for each category (design layout/ copy/ illustrations/ marketing/ competitions). You will also need to provide evidence of marketing & advertising meetings as with the letters in your previous task
 
2000 word treatment (see below for the questions)
 
The Treatment (2000 words)
Below is a checklist for your treatment (you should not be ‘reinventing the wheel’ but gathering all your preproduction work together:
·         Introduction to your project. Explain about the magazine project and who is involved and what how you intend to run the project- who is involved? Who is supporting the project? Budget? Sponsors including advertising revenue?
·         How do your ideas for a magazine fit in to the values and beliefs for the project of your client What is the schedule for production?
·         How did your research inform your decisions on design and layout; colours and typeface; illustrations; printing methods? How much is being digitally produced and how much mechanically produced?
·         What issues do you foresee when producing your magazine and what contingencies have you put in place?
·         Explain more about the team involved and what qualifications do they hold?
·         What is your message; what are you trying to convey?
·         How did you choose your experts or feature writers and how will these influence the audience?
·         Explain in depth the production process?
·         What is your outline budget and how will you ensure that your project is sustainable over time?
·         Summarise your project and assure your client that they can trust your company and you can bring the project in on time and to budget.
Remember: You will need to explain in detail your proposals for the factual copy, the design layout, illustrations, competitions, and marketing strategies to ensure the magazine is commercially viable. Please include mock ups of pages as examples for each category (design layout/ copy/ illustrations/ marketing/ competitions). You will also need to provide evidence of marketing & advertising meetings and any contact with companies.
 
 
7.
Produce a 1000 word production plan for your college magazine explaining what technology will be needed to produce the magazine and what qualities you think your magazine needs to imbibe to ensure that it is an effective factual communication; please include in this plan time schedules/ deadlines and roles and responsibilities within the group.
This task will need an introductory paragraph that discusses how you will ensure your magazine becomes an effective communication- you will need to discuss layout and design, colours and type and also editing and proofreading etc. You will then need to draw up a production plan that covers the research gathering to magazines returning from the printers.
 
1000 word production plan which can be pictorial
 
8.
 Produce a magazine according to the design brief agreed at your meetings with your clients.
 
 Magazine 8, 12 or 16 pages
 
9.
Produce a 2000 word evaluation of your  magazine. Use the evaluation model to produce this.
 
 
1.      What was your brief?
2.      Who was your target audience and what research did you carry out to establish what kind of magazine they would read?
3.      How did you adjust your ideas to meet the brief and the target audience?
4.      What were the successes of your production?- explain in detail key elements of the magazine and how you achieved them.
5.      What would you change in terms of the production in terms of targeting your audience more closely or do you think that you have already achieved this?
6.      How did you fully utilise the technology and were there any issues between the digital element and the mechanical printing?
7.      When were you most successful; working on your own or working in collaboration?
8.      What constraints did working with a larger group place on you?
9.      What feedback have you received from the first edition?
10.  What is the ideal team to assemble for a magazine production and what advice would you give others starting their own magazine?
Please ensure you explain your answers fully.
 
10.
Based on the work you have completed in Year 1 produce a personal career development portfolio with examples of your best pieces of work and a CV which you can take to interviews.
 
Completed portfolio and CV based on year 1
 

 

 

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